The gambling regulator of Victoria, the Victorian Gambling and Casino Control Commission (VGCCC), opened a public consultation on proposed improvements to the state’s Electronic Gaming Machine (EGM) process. This marks an important shift in how gaming venues can apply for a license to provide electronic games on their premises. The VGCCC stated that the proposals are aimed at making the application process more efficient for operators. They aim to reduce administrative weight on themselves and the industry. The new proposals will now go through a public consultation process, wherein the VGCCC welcomes all stakeholders to provide comments and feedback on the proposals.
Electronic gaming machines, or “Pokie” as they are more commonly known in Australia, have been a mainstay of the Australian gaming industry. Pokies provide residents with fun can convenient ways to play betting games while also providing a place to socialise. Local pokies have been a place for Australians to gather and enjoy some entertainment while also engaging with other community members. Pokies share many similarities with the growing iGaming industry in Australia, which is gaining popularity thanks to a wide variety of game options and secure payment methods. A growing number of online platforms are starting to accept PayID, a payment service that makes transferring and receiving money more convenient. Including support for PayID makes pokies more accessible for many Australians. These online casinos that accept PayID provide Australians with online gaming options for when they can’t make it to physical establishments.
Speaking about the consultation, the VGCCC stated that it is to bring EGM application processes in line with modern expectations. Following recent regulatory and legislative changes in the Australian gaming industry, the proposed updates to the application process are focused on streamlining the process. In addition, the VCCC hopes that the updates will encourage operators to focus on the most important factors when applying to be an EGM premises.
Regulators are becoming more aware that the growing competitive nature of the gaming industry requires streamlined and frictionless processes. This is particularly important with the existence of iGaming platforms, which are already offering this frictionless experience for operators and users. Highlighting the importance of simplifying the process, the VCCC hopes that clarifying requirements will make the application process easier to navigate and result in improved user experiences.
The VGCCC is calling on all industry stakeholders to provide practical and useful feedback. From EGM operators to local councils, community groups, and industry experts. The VGCCC has asked that all stakeholders and respondents identify unclear language, unnecessary requirements, or any regulatory confusion in the new proposals. They noted the importance of improving the quality and efficiency of EGM applications and how they can lead to more consistent decision-making when it comes to authorising new EGM premises.
Stakeholders have until the 19th of December 2025, to provide comments and feedback on the proposed changes. Changes proposed by the VGCCC are laid out in their annual plan for 2025-26. This plan sets out strategic projects, like a public gambling awareness campaign set to take place over 5 years. Community members or parties who are interested in participating in the consultation process or viewing the VGCCC’s annual plan can do so via their website. After the consultation process has concluded, the VGCCC will provide public feedback and further perfect the proposed application process changes before finalising them for the industry.
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